SEO Help & Tips

Article Submission Tips and Tricks?

 

You probably know that submitting articles can boost your website’s popularity in search engines. However, submitting to multiple article sites can be a daunting task. Directories expect different types of formatting. They allow variable numbers of characters in titles, and they may restrict links to as few as 1 - or they may permit several.

Whether you use article submission software or submit your articles manually, there are some advance preparations that will make your job much easier.

Of course before you submit, you must write an article. At the bottom of this page is a handy text template. Although the character counts in the template given here are less than indicated, there is a link in the resource box to an online template with correct parameters.

Compose your article in your favorite word processor; 500-1000 words is an optimal length. Before you begin, set the font to Courier 10 point. This should force your word processor to use plain text characters for quotes, rather than smart quotes and other characters that may cause problems. Allow your typing to wrap naturally. Press the ‘Enter’ key twice between paragraphs or other important blocks of text.

Avoid using double quotation marks. Instead, opt for single quotes [']. Utilize your word processor’s spell-check and grammar features, and check everything meticulously once your article is ready for submission. Then copy and paste into the template, using Notepad or a similar program. Read the rest of this entry »

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Google uses Britain as gambling guinea pig

Bookmakers and online casinos will be able to advertise on Google, the world’s most popular internet search engine, from today.

The company, which yesterday received royal approval when the Queen visited its British headquarters near Victoria station, was condemned as “irresponsible” by MPs and church leaders for lifting its four-year ban and allowing gambling companies to buy “sponsored links” on its site in Britain.

Google introduced a global ban on gambling adverts on its site in 2004, but decided to end it for British customers after rules on television advertising for bookmakers, casinos and gambling websites were relaxed.

Google insisted that all advertisers using the service would have to be regulated in Britain or Europe and would have to have internet links to organisations helping problem gamblers. But critics condemned the move, saying the adverts could attract people hit by the global economic downturn. Read the rest of this entry »

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SEO Pricing & Costs - The 7 Most Popular SEO Pricing Models

  • Hourly Consulting
    The simplest way to price a project is to charge by the hour. Rates in SEO vary with the lowest, entry level folks around $40-50, mid-tier consultants around $100-$200 and high-demand firms & people from $300-500. SEOmoz is obviously actively trying to limit our clients by going way outside the norm and charging $1000 / hour.
  • Project-Based Consulting
    Many SEOs will use the business model common to web development agencies and charge a flat fee (often in several chunks over the course of a project). The total price is based on an estimate of time, effort and personel involved in the project. At SEOmoz we often charge in this fashion for a site review + keyword research + consulting time or for an on-site SEO training series.
  • Contract Services
    Plenty of SEOs offer dozens of individual services, such as Debra Mastaler’s directory submission service, Eric Ward’s link building & publicity campaigns or Jessie Strichiola’s SEO assessment services. These offerings present a single price for a set amount of work, though I have little doubt that many of them are customized and have modified pricing based on the factors discussed in the next section.
  • Standard Profit Sharing
    Some limited number of SEO providers offer profit sharing based compensation. These frequently include a relatively small down payment to begin work and then a percentage of revenues (usually before non-essential expenses) from sales through the website. This can be a good option for SEOs who have great confidence in their abilities and are ready to assume a significant share of risk. We at SEOmoz have tried this in the past with mixed results - one big problem is that you’ll need to ensure that the business operations, outside of the website, are running on all cylinders, which really doesn’t fit well with the job of SEO.
  • Modified Profit Sharing
    As above, but modified profit sharing typically includes a clause that gives the SEO firm a cut prior to any expenses and may even set minimums of payment. Other modifications could make the deal similar to a Pay-Per-Action (PPA) or Pay-Per-Lead, the latter of which can be a better way to limit risk. Both SEOs and those seeking their services should be wary of any kind of profit-sharing deal. It’s akin to a real business partnership in many ways and shouldn’t be treated with any less weight.
  • Monthly Retainer
    A few good SEO firms I know use a basic monthly retainer with a standard workload package (or several options). My friends up in Quebec modify this system so that during development, marketing & ongoing maintenance, different prices are charged as part of the retainer. This can be a very good model for companies seeking to retain clients over a long period of time, but it can also be abused by those who claim (hopefully falsely) that the site will “lose its rankings” if the customer cancels.
  • Pay for Rankings
    This is one of the more interesting strategies that SEOs employ. The idea being that you pay one price for reaching, say, page 2 of a particular result, another price for position 10, 9, 8 and so on, usually with particular bonuses for #1-3 rankings. It really only makes sense for companies seeking to rank for a particular set of terms/phrases that they know converts quite highly. I suspect that searches like DUI Attorney Orange County might fit well into this system.
  • Pay for Traffic
    As with pay-per-ranking, a traffic payment system treats SEO very much like PPC. I like this model in some respects, because it does measure the SEO’s work, but it can get messy as the quality of traffic isn’t measured here (of course, this usually only counts search engine traffic, but still…).

With those covered, let’s dive into the prices themselves. If you’re in the market for SEO services, there’s a lot of factors that can affect what you should expect to pay, not to mention the great number of formats an SEO contract might take (as noted above). The following can all affect the price you might pay for organic optimization consulting or hands-on services:

  • Size & Complexity of Website
  • Size of Brand/Organization
  • Difficulty of Project / Competitiveness of Rankings
  • Personality Issues (if you’re a very controlling personality, expect a generally higher price)
  • Reputation, Notability & Demand for the SEO Firm

Source: Seomoz.org

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Second Level SEO Optimization Tips

It is a fact that search engine optimization is very important. We all know that the internet is a changing arena, since it can get more and more competitive everyday.

Each day, more and more websites are coming online, so the competition is increasing every now and then. Definitely, you all know that search engines are smart, so their criteria for judging are tough and strict.

Of course, to gain and keep the traffic coming to you, you need to optimize your website. In optimizing your website, there are important factors that you need to do and look up to in order to gain your goals. You have to read on in order to be familiar with the important factors needed in optimizing your website.

In optimizing your website, you need to take note that contents are important. Search engines want good and unique contents, so they are demanding for unique and good contents from websites. So if you want to stay in business for long period of time, you need to make and provide contents with high quality. But make sure to do contents that are related to your topic or subject.

Of course, one of your goals is to please your market, so you need to know what they are looking for and provide it for them. Make sure to lay out your site properly, it is a good idea to lay it out on paper before you begin to assure that you are making it clearly. If you have a huge or large website, it is advisable that you arrange it by sections in order to avoid too much links from a given page, in doing so, you can maintain page rank once you get it.

You have to pick keywords carefully. You have to make thorough research on keywords that are related to your topic. You have to use keywords that visitors will use and not only what you think they will use.
You need to optimize your page titles and headings with the keywords that you have found that internet users are using in order for them to find you. Take note: do not only use highest ranking keywords, it is better to mix them all up. If you are a beginner, it is advisable to mix them with those keywords that with have less searches, since high ranking keywords are very challenging on your part.

Once you are done optimizing your pages, the next thing you should do is find links. Links are important, so you need to exchange links with other websites that are related to your website. But make sure that n finding link partners, you have to search for websites that are valuable to your visitors; you need to have websites that can provide high quality contents.
You need to submit your contents to directories; there are a lot of directories that are free. In doing so, it can help you gain lots of visitors, but make sure that they will provide links back to your site.

Optimizing your website is important. If you really ant to gain power to strengthen your website in being on the top rank, then you really have to be familiar with seo.

Source by topseo.org

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Largest SEO Contest in the World - Prize USD 100000

Nukoo Web Hosting (www.nukoo.net) announced its first annual Nukoo SEO Contest. The 2008 contest will feature a grandprize of $100,000. This grand prize will be awarded to the SEO professional that ranks the highest in Google’s search engine results pages for a yet-to-be-announced keyword.

Entry forms and rules can be found on the Nukoo SEO Contest website at www.nukoo.com.

“Our goal is to give SEO professionals the chance to prove their techniques in making search more relevant for users,” says Wes Upchurch (www.wesupchurch.com), the contest’s sponsor. He say’s “In this industry everyone claims to be the best. I say let them prove it.”

This contest offers the largest cash prize of any SEO contest to date, and should draw a number of web designers, seo professionals, internet marketing gurus, and students who are seeking name recogonition to go along with the largest cash prize ever offered for such a contest.

Registration is now open. The contest is set to begin on November 1, 2008. Contestants will work battle it out for the highest ranking on Google during November and December. At 12:01 AM on January 1, 2009, a winner will have been determined. During the contest the current ranking of the top contestants will be displayed online. To register visit www.nukoo.com.

Why should I enter the Nukoo SEO Contest?

The winner of the Nukoo SEO Contest will recieve $100,000 (In United States Dollars). That person will also get all of the bragging rights that go along with it.

How does this contest work?

First, you can register here through Google Checkout. Then at midnight on Halloween night, Nukoo will announce a keyword to all of the contestants. Then on New Years Day, the contestant whose entry is ranked highest on Google for that keyword will be declared the winner.

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