Creeper SEO

The Search Engine Marketing Professional Organization (SEMPO) estimates that spending on search engine marketing (SEM) will be $14.7 billion in 2009.

According to a new research from SEMPO and Radar Research, $13.5 was spend on SEM last year. Not surprisingly, paid advertising accounted for almost 88% of that spend, with organic SEO getting only about 11% of the pie.

However, some experts say that the spend towards organic SEO is likely to increase in future, as more marketers recognize the long-term benefits of investing in a SEO campaign. At the same time, the immediate results, and probably greater measurability of a paid search marketing campaign, will ensure that the latter continues to enjoy the giant slice of the search marketing pie.

Thanks to topseo.org

News by ClickThrough

Travel companies may be missing out on valuable business by failing to make the most of search engine optimisation(SEO) and internet marketing, it has been suggested.

Travolution’s Kevin May reports that at the recent Travolution Summit, Graham Cooke, ecommerce project manager at Google, outlined the importance of effective SEO for travel firms.

Research from Google shows that when looking to make travel arrangements, consumers spend 29 days researching – making 12 travel searches over 22 travel sites.

This means companies that use SEO to boost their search engine rankings may be in a better position to attract customers than those who do not.

Mr Cooke recommended that travel firms analyse visitor data to find out why customers are leaving the site without making a purchase or an inquiry, carry out user surveys and test any solutions before implanting them.

“It’s not rocket science and Google believes the search function is one of the biggest areas for improvement with many travel companies are losing customers there,” writes Mr May.

New research from Guava and Econsultancy shows that over half of UK companies will be spending more on SEO this year.

News brought to you by ClickThrough – specialists in Search Engine Optimisation and Internet Marketing.

Social bookmarking involves linking sites within the various forums, blogs and message boards on social networking websites, blog sites and content centric sites like Digg.

Tampa, Florida, USA, November 12, 2008 — DNA Vertical, Inc. can now manually socially bookmark your websites, press releases, blogs, blog posts, and more to approximately 100 social bookmarking sites for only $25.00 US.

Founded in 2004, DNA Vertical believes in using social bookmarking submission as a powerful search engine marketing tool and most SEO experts agree.

Considered a better alternativeto submitting a website on blogs, manual social bookmarking is a simple, convenient and hassle-free way of making sure that your site is noticed and marketed in the right circle.
Users can place orders by navigating online to dnavertical.com/socialbookmarking service and entering a URL for social bookmark submission along with up to three keywords. DNA Vertical ensures that every site is first indexed for the intended target audience, so only sites with a suitable page rank and pedigree are selected. All links are strictly one-way and permanent. Their service is tuned in to the ever-changing world of search engine optimization. With the implementation of context-sensitive search algorithms and with the advent of more personalized search results for users, submission of content to a social bookmarking site is a no longer a matter of trial and error.

“The DNA Vertical Social Bookmarking Service is a inexpensive and powerful service which has served many customers with great success” – David Almodovar, CEO

Visit www.dnavertical.com for more information.
By PressReleasePoint.com